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Continuing Education

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Culture
North Star Marketing

Excellence by the Numbers (and the Books!)

While it is absolutely true that each North Star team member has a critical role in our work and how we serve clients, it is also true that our entire enterprise would come grinding to a halt if it wasn’t for Misha Foust. She does so much more than keep

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Culture
North Star Marketing

Build It Better and Made to Order

Tyler Olson is 50% of the dynamic project management team at North Star. He helps keep the rest of us and hundreds of projects pressing forward. He also works to keep us on time and in alignment with the scope of value we build for each education client we serve.

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Culture
North Star Marketing

Less Fluff-and-Stuff. More of What Your School’s Parents Need

Sue Carback joined the team at North Star Marketing at a very particular moment in time. As we were beginning our 20-Year Anniversary celebration and shifting our agency’s focus to serve education clients, the pandemic suddenly became a reality for everyone. In some ways, we were like a new firm,

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Education
Kaleen Goodeill

The Enrollment Marketing Spring Training Series: March 22-May 3

Batter up Marketing and Enrollment Professionals! North Star Marketing and Enrollment Catalyst present the 2021 Spring Training Series for school leaders. Whether your enrollment marketing is striking out at the plate or hitting grand slams, we invite you to join this full 9-inning webinar series to gain strategic and practical insight

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Branding
Andy Lynch

Considering a Rebrand for Your School? Start with Clarity.

Rebranding your school is a big deal. It’s much more than a new logo. Rebranding is a commitment to telling your school’s story in a fresh, compelling way, and seeing the process through to full implementation. In fact, it’s as much an exercise in change management as it is a

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Culture
North Star Marketing

Rethinking Pricing, Processes, Employee Profit-Sharing, and More

Clark Morgan, the Chief Operations Officer at North Star Marketing, leads so many of our core efforts, not only with his quiet and humble determination, but also with his deep expertise in financials, processes, and how to align our work with the efforts of the education clients we serve. As

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Culture
North Star Marketing

Leading in Spite of Marketing Priority Uncertainties in 2021

We’re delighted to celebrate Jeff Seevers’ three-year workiversary with the North Star team this month. As our product development manager, Jeff leads the way forward with many efforts, projects, and some client management, but he’s the primary driver for Via, our proprietary project management platform designed specifically for the needs

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Education
North Star Marketing

Stories of Recruitment Success During the Pandemic

During times of crisis, it might feel safer to pull back on marketing and go silent rather than risk saying the wrong thing at the wrong time. But as COVID-19 started sending families home from school (and work), it became clear they wanted more communication, not less. Parents who had

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