![](https://www.northstarmarketing.com/wp-content/uploads/2019/11/TTCA-Eagles.png)
Brand Identity
![Laura Eisenga](https://www.northstarmarketing.com/wp-content/uploads/2020/05/NSM-2020-Staff-Headshots-HIGH-Res-8-150x150.png)
Key Questions for Choosing a School Mascot
If I were to say to you, “lions and tigers and bears,” you’d likely respond with “oh, my!” and have a yellow brick road in your mind’s eye. However, if I were to say, “Detroit Lions, Clemson Tigers, and Chicago Bears,” you’d likely either grin or growl, depending on your