Academic & Athletic Branding

Does it seem like there’s a mismatch between your academic or athletic brand and what your school represents? 

If your branding feels outdated, clunky, generic (or non-existent), we can help. Our custom school branding solutions will build community pride and promote healthy enrollment, helping you find right-fit families who align with your culture and values.

Education Branding Solutions

Your logo is a visual representation of your brand. Whether you want to create a new brand, refresh your existing one, or develop a standards guide, we can help you capture your school’s authenticity and tell its story through our proven school branding strategies. 

As you work towards healthy enrollment, here are a few ways you can communicate what you do, the way you do it, who you do it for, and why. 

School Brand Identity

For school that are:

Athletic Brand Alignment

For school that are:

  • Launching a new athletics program
  • In need of an athletic brand that works well with their academic brand
  • Investing in school culture by developing an athletic brand
  • Looking for a sub-brand structure for each sport while maintaining a consistent brand feel

School Brand Refresh

For schools that are:

  • Seeking to modernize their current branding
  • Experiencing inconsistent brand applications
  • Lacking an important element, such as a tagline or an accent color

Brand Standards Guide

For schools that are:

  • Without standards to guide brand application
  • Without identified standard color schemes and fonts
  • Needing to document foundational understandings for brand implementation
  • Seeking to develop a library of approved brand files

Not sure what it takes to roll out a new school brand?

Download our guide and walk through nine focus areas that are vital to launching a new school brand with confidence.

Our School Logo Designs

Why choose North Star:

We know the education industry

As a branding agency for schools, you don’t have to worry about getting a generic, less-than-memorable brand because we know the education industry. Our custom designs will set you apart from the competition and rally school spirit.

We’ll involve you in the creative process

We want you to have a brand that you love. That means getting to know your team, listening to your school’s story, and reflecting on opportunities to visually communicate your school’s history and culture. From choosing hues to reviewing sketches, you will be an active participant during each step of the creative process.

We’ll help you launch your brand

When all is said and done and you have a new, amazing brand … it’s not really done, is it? Your brand rollout plan has the ability to impact all of your other marketing efforts. Through our step-by-step guide on how to roll out a new school brand, we’ll coach you through nine focus areas that will help you introduce your brand to your community.

Ready to see what a new brand can do for your school?

Connect with one of our solutions advisors to learn more about North Star Marketing’s branding solutions. We’d love to hear more about your needs and goals.

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