AI in School Marketing: How to Lead With Empathy and Hospitality
AI-powered inquiry-generation tools can help school marketing teams connect with prospective families on a deeper level. But what does that actually look like in practice?
AI-powered inquiry-generation tools can help school marketing teams connect with prospective families on a deeper level. But what does that actually look like in practice?
What if AI could help your admissions team do more than provide just a few fancy shortcuts? What if AI could actually drive more inquiries for your school?
Looking to make a bigger impact with your school marketing budget? It starts with adopting the right mindset.
You’re finally sitting down to eat lunch when another notification pops up on your screen letting you know that a family has requested more information about your school. They provide basic contact information and explain they’re new to the area. They’re just starting their school search. As you read through
A lack of clarity around who your school is for can have unintended consequences. What two areas should you take a closer look at as you work towards healthy enrollment?
You have precious professional development resources. Where can you find the most value and invest in some serious enrollment management strategies? Learn how Geeks on the Road can help you pursue healthy enrollment.
But before charting a course for team growth, school leaders and enrollment management practitioners need to recognize the indicators that signal it’s time to reorganize the team or make new hires.
As a school marketing and admissions professional, how many “hats” are you wearing? Based on the size of your team, you’ve got responsibilities that span recruitment, retention, internal communications, and maybe even fundraising. Perhaps you have a seat on the Leadership Team. Some or all of these hats are likely
As we head into Part 4 of this series, The Pursuit of Healthy Enrollment, let’s take a moment to recap. There are marketing strategies and market forces driving families to your school. If you’re an independent or faith-based school that is full or near full, you’re probably experiencing some of
If you’ve been with us since the beginning of this series, The Pursuit of Healthy Enrollment, you know we’ve been dissecting some big topics, such as the marketing strategies and market forces driving families to your school and some of the emerging complexities of full enrollment. At this point, you
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