Attract. Enroll. Retain.
School marketing solutions for Healthy Enrollment™
If you’re a marketing or admissions professional, you know that Right-Fit Families™ and students don’t just wander into your admissions office. Families go through a process as they find and choose a school, evaluate their choice, and share their experience with others. It takes strategy, investment, and expertise to attract, enroll, and retain them. At North Star Marketing, we help independent and faith-based schools connect effectively with families and students throughout every step of the Family Journey™.
If you’re a marketing or admissions professional, you know that right-fit families and students don’t just wander into your admissions office. Families go through a process as they find and choose a school, evaluate their choice, and share their experience with others. It takes strategy, investment, and expertise to attract, enroll, and retain them. At North Star Marketing, we help independent and faith-based schools connect effectively with families every step of the way.
OUR HEALTHY ENROLLMENT™ SOLUTIONS
Connecting schools with more Right-Fit Families™
Ready to talk about your Healthy Enrollment™ strategy?
Connect with one of our solutions advisors to learn how North Star can support your enrollment and retention efforts.
North Star is an incredibly valuable member of our marketing team, and it feels that way — they are an extension of our team.
They helped us plan out where our ad spend goes and how it should be optimized — what our focus should be, how to funnel folks through our website to generate quality leads. We not only signed another contract with North Star but upped our investment and hired them for our new website (even after interviewing other companies). Our ROI is impressive and I’m confident that other schools will see the same type of results.”
- Ambur Willis, Director of Marketing & Communications, Hill Country Christian School of Austin
Healthy Enrollment™ Blog
Top Motivations Families Have When Searching for the Right School
Discover what parents are looking for in a school as they search for the right fit. Learn about the top motivations guiding them to your school, and how you can align with these priorities to attract right-fit families™.
AI in School Marketing: How to Lead With Empathy and Hospitality
AI-powered inquiry-generation tools can help school marketing teams connect with prospective families on a deeper level. But what does that actually look like in practice?
North Star Marketing Announces Alliance with Halda to Enhance AI-Powered Inquiry Generation for K12 Schools
What if AI could help your admissions team do more than provide just a few fancy shortcuts? What if AI could actually drive more inquiries for your school?